what is responsive conversion?
This is a technique that will allow your website to automatically adapt to different screen sizes. "See the same webpage on your computer or tablet or mobile".
the mobile friendly platform
Recommended By Google
We all know that Google is a really big deal. In fact, the Big G claimed 67 percent search market share in 2013, making it the most popular search engine in the world.
So, if Google claims that it prefers responsive web design as the recommended mobile configuration, you better take that as a hint -- which was confirmed by Google's Pierre Farr in June 2012.